2 years ago
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Safetree ·
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There are many POS insurance agents who want to learn a real method of selling insurance, and expanding their network. More customers and a bigger network means more business for the insurance agent. Every insurance agent wants to maximize their customer base and therefore sales, and the ones who learn this art and implement it correctly, are highly successful.
In this post we have spoken about some of the secrets related to expanding your customer base and network in 2022. We are in a time where people require insurance of all kinds, and are not aware of it in some cases. Here we tell you some of the methods in which potential customers can be made aware of this option in a positive and encouraging manner.
One of the benefits of reassuring clients and putting them at ease;
Here is something that many do not do, and that is to put your clients mind at ease. Many insurance POS agents mistakenly focus too much on the negative aspects of insurance, when in actuality insurance is a positive story with a happy ending. A natural psychological human reaction is to move away from negativity and things that make us feel stressed and anxious. Therefore, if insurance is presented in this manner, the client backs off and does not want to even talk to the insurance agent.
As a Pos Insurance Agent knowing how to present oneself as a reassuring person and savior in bad times rather than a seller of a product for which the customer needs to be anxious and scared. This attracts people on a psychological level rather than stress them out, and everyone wants to be happy and relaxed.
Therefore, as a POSP agent for insurance you need to focus on the art of Reassuring your clients always, and putting everyone at ease.
Learning to present all information in a positive and reassuring manner, and making your clients feel safe and reassured is the art of selling insurance. An example of this is as follows, rather than saying “if your car gets stolen, you will be grateful you have insurance”, it can be rephrased as “insurance will cover you loss completely, so those with insurance don’t need to worry at all”. You don’t want to remind customers what will happen in bad times, you want to stress on how you can effectively rescue people from bad times.
Insurance is a positive product and should be promoted as such;
The very purpose of insurance is positive, it’s a good thing, and a safety net for people protecting them from all types of calamities and damages in life. The customer should be happily taking a policy rather than be taking a policy in a state of anxiety and fear. If an insurance POS agent sells a policy to a customer by promoting fearful scenarios, the customer will not refer any more clients and neither will they want to interact with the insurance agent much thereafter.
This above mentioned point about not selling fear but rather about selling hope to your customers is one of the primary keys of success as a POSP insurance agent. The next time you see a very successful POSP insurance agent, understand that they are promoting insurance in a very positive manner.
The reason we are sharing this critical information related to how to sell insurance for POS insurance agents or risk experts (as we at Safetree like to call them), is because this is the way of success for you. Everyone likes a positive person, and everyone likes a person who takes away their fear and reassures them. This is exactly the role that a successful insurance agent/risk expert does for their client.
You too can become an insurance agent quickly and easily, to sign up as a POS insurance agent/risk expert that all you need to do is click the blue tab on the top right hand of this page that says REGISTER AS RISK EXPERT. It will direct you to another page where you need to fill in your name, email address and phone number.
Following this the professional team of Safetree experts will guide you on the complete process from end to end! Our helpful team will ensure that you comfortably proceed on a bright career to success in the insurance industry.
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3 years ago
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by
Safetree ·
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Seeing is believing might be an old English adage, but the meaning and relevance of this adage are still valid and acceptable in different situations of our lives. Don’t believe it? Fine! Let’s check if we believe it or not. How many of us prefer buying a refrigerator online? Not many of us for sure. Government initiatives such as demonetization have surely boosted the e-commerce and digital economy. Such drastic moves require time and concerted efforts not only from the government but also from citizens. Yes! We have been initiated towards our transformation into accepting the digital economy and e-commerce into our lives. But this transformation process has just been started and would take a considerable time before being accepted completely.
On second thought, even if we have accepted the digital economy, we have not completely surrendered ourselves to such an economy. Practically, how many of us have internalized such digitalization? Maybe only a handful of us or even lower than that. However, most of us still prefer buying things, especially things that involve our passion and a huge sum of money. We always prefer buying designer clothes or consumer durables after seeing them and after a salesperson confirms the benefits and features.
While we have been discussing quantified things and their purchase, let us now talk about financial instruments and their purchase? How many of you would buy a policy online? How many of you would be convinced of purchasing such a certificate based on your research (primarily online research)? Some of us, confident in our financial knowledge and research insight, would say yes. But such people would surely go and check the reviews about such financial products online. Expanding the picture further, can such online purchase of financial instruments such as instruments be possible and feasible for most of the population in a country like India? India still has a huge population staying in small cities, towns, and villages. The exposure to the internet and reliance on such information obtained from the internet is doubtful. Therefore, POS Agents come in handy, especially in these areas.
Who is a POS Agent?
POS Agent is a common term in the field of insurance. POS Agent or Point of Sale Agent is a person or a group of people who helps sell basic products in insurance. POS Agent is an accepted terminology in the context of selling insurance products. Even the IRDAI (Insurance Regulatory and Development Authority) approves POS Agents’ appointment since 2015 as distributors of Insurance products. The POS Agents are the last man holding the baton in the relay race of selling insurance. POS Agent is the last baton man that convinces and clinches the sale of insurance products. POS Agents travel that last mile of converting a Prospective Client into a Customer. POS Agents can also be thought of as the people responsible for managing the Push Sale of insurance products.
Role of a POS Agent
A POS Agent is somewhat comparable to a salesperson of a showroom. The showroom belongs to the owner. The owner would most probably sit on the cash counter handling the cash. However, the majority of the sales process is managed by the salesperson moving around the showroom. The salesperson greets the customer when he/she enters the showroom. The salesperson inquiries about the customer’s requirements and guides the customer to the appropriate place where he/she would get what he/she wants. Further, the salesperson also tries to push sale more units from the store, such as accessories or other complementary or supplementary items based on the customer’s need, requirements, and temperament.
Similarly, the role of the POS Agent can be defined or explained as:
- POS Agent works on the field (usually in the locality, city, or state where the POS Agent resides)
- POS Agent is the direct contact person for the customer (customer of the said insurance company)
- POS Agent builds rapport with the customers and/or prospective customers.
- POS Agent explains the insurance products such as motor insurance, travel insurance, health insurance, and personal accidental insurance, among other insurance types.
- POS Agent also explains the benefits of having such insurance products to the customers
- POS Agent influences the customer to purchase such insurance products and finally motivate them to buy such products.
- POS Agent also helps the customer renew the policy, make timely payment, and/or claim benefits of the policy, among other activities related to the insurance policies
Therefore, just like the salesperson of the showroom is the contact person for the customer. POS Agent is the contact person working on behalf of the insurance company. The POS agent is, in fact, the face of the company for the customer. There is a huge population that still rely and believe on this face of the company and invests. This population does not research on the website and check with the company headquarters. POS Agent is the company for them.
Benefits of being a POS Agent
The POS agent plays an important role in any insurance company. The POS agent is the company’s face, and therefore they are important stakeholders of the company. Some of the benefits of being a POS Agent with an insurance company include:
- Becoming a POS Agent is Easy: Becoming a POS Agent is rather easy in two ways:
- Educational Requirement is low: Usually, various companies’ job descriptions require the candidate to have high qualifications. However, becoming a POS agent is relatively easy. Individuals with lower qualifications and minimum training can become POS Agents. Thus, POS Agents need not be as qualified or trained as the agents, brokers, or corporate agents of the insurance company. POS Agents need to work at the grass-root level for the insurance company, and therefore, what is more, important is that the POS Agent understands the product well and communicate with the customers well about the products. Even IRDAI has permitted the POS Agents to sell basic insurance products, not requiring much underwriting. Therefore, the POS Agent needs to be at least 18 years of age and have cleared Class 10. The companies, though, need to conduct 15 hours of in-house training to train the POS Agent about the products, as mandated by the IRDAI.
- Hiring is Easy: A POS Agent can be directly engaged by the insurance company or even by the insurance company’s intermediaries (agents and brokers), thus enabling quick hiring and on-boarding of the POS Agents. You can get a job if you have it in you!
- Becoming a POS Agent is Worthy: The POS Agent can either work with the insurer (insurance company) directly or an agent or broker of the company. Whatever the situation be, the POS Agent gets a good reward for his/her efforts. More the efforts, more are the reward. The effort-based rewarding system acts as a motivator for the POS Agent. Further, the POS Agent can take up this work as a part-time activity too! Therefore, becoming a POS Agent is worth it.
- Becoming a POS Agent is Respectable: POS Agents get to interact with the customers directly. The POS Agents become the face of the company for these customers. Therefore, respect for the company, especially when the products benefit the customers, can be directly enjoyed by the POS Agents.
The position of a POS Agent is an important one. Become a POS Agent to earn respect and earn money today.
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